Best-of-2016

6 Best Posts of 2016

  I started this blog on Dec. 28, 2015, with a goal of publishing roughly twice a week. So, the objective was essentially 100 posts by Jan. 1, 2017. While I missed that goal, I…


Play-Long-Game

Play the Long Game

  Most people give up too soon. In a culture of infinite entertainment options, laughable attention spans and instant gratification, it’s hard to put in the work today that will only bear fruit months (or…


Secret-to-Blogging

The Secret to Blogging

  Blog Post # 100 Psst…here’s the true secret to blogging. Sure, you can read dozens of posts all over the internet promising the same: The secret to blog posts that help people; cover topics…


Movie-Trailers-2016

10 Best Movie Trailers of 2016

  Movie trailers are a special form of advertising. They are typically 90 second to 2.5 minute affairs that aim to build awareness and hype for upcoming films. And they are increasingly difficult to do…



Wendy's_Logo

How to Tweet – Wendy’s Edition

  Social media can be hard. Anyone who doubts this need only look at a few good and bad examples of Twitter usage by corporate brands this past week. Here, we’ll compare and contrast two short…